Lorde uses a very basic style to her albums and magazine adverts I think that the use of a single shot is the most effective because it allows there to be a central focus point on the image. I think that the use of this style of a neutral selection of colours makes the darker features such as her hair and eyes stand out more allowing them to match the title and the bolder text on the screen.
Lorde is represented in a in a sophisticated way the use of the colours beige and cream allow the style that she is presenting to be more mature. the colour cream could also be associated with purity and this is allowing the style to contrast the look that she goers for usually. furthermore the use of the colour grey can be seen as an emotionless and conservative colour this relates to the facial expressions on Lorde because it portrays her in a moody way.
I think that the use of thirds has again been used to allow the page to be divided up into sections because this shows the uniform and well layer out style of the advert. the conventions of a magazine are consistent there us the uses of the album title, artist name, release date and other features such as the record label logo. these are important because these are used to allow the viewer to see what style the artist is through the font and the record label.
Overall Lorde is represented in a moody and conservative way this is effective because this is used to draw the viewer and the audience in because this is used to allow the viewer to create a focus point of their own allowing them to focus on the feature which is Lorde and not any of the peripheral features such as the background.
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